Description
Google Ads
Quick Lead Generation. Increased Search Visibility.
Looking for a faster way to produce quality leads? Let us help you boost your customers in the next 45 days.
Google Ads (also known as Adwords, Paid Search, & PPC), is your ability to “rent” the top spot on a page for a given keyword instead of owning it organically. Understandably, this can get quite expensive as other businesses bid against you to hold that top spot as well. We know the struggle you may have faced investing so much, only to receive so little for your ROI. Our PPC campaigns were built to test & optimize around each keyword set to ensure the highest quality clicks and conversions are taking place. Retargeting visitors from the website through display ads in search is included in our campaigns are launched
Setup
- Copywriting
- A/B Testing of Copy
- Offer Creation
- Conversion Optimization
- Monthly Reporting
Landing Page Add On
- Conversion Landing Page
- Thank You Page
Expectations
- A well converting landing page is required unless a new landing page is purchased.
- Business owner understands that Google Adwords cost per click is based on the current auction bids and are subject to change within their set budget.
- Initial campaign KPIs for dialing in strategy include an increase in clicks and CTR often prior to lead performance increasing (this a good sign we’re on the right track).
- Adwords account must be established and credit card for spend added prior to onboarding or this may result in delays.
- If a prior campaign was run, the negative keyword list and campaign history should be provided for analysis.
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